GLOBAL
STRATEGY
PERIOD
GLOBAL STRATEGY PERIOD
·Acquired 100% of Italy's nearly century-old brand MOTO MORINI and entered the heavy-duty motorcycle market
·As the subsidiary Zhejiang the mainbody, build a global brand and gradually accelerate the internationalization process
·From brand positioning, product planning to market layout and talent layout, all are guided by global vision and thinking, and fully implements the globalization strategy
2018-NOW